Saturday 7 February 2009

Don't Get Caught With Google Click Fraud

Many web site owners are getting their Google Adsense account due to click fraud.

In most cases, these terminated accounts have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it.

Considering the money to be made with Adsense, it is no wonder that they would want to get back into it.

It is that same consideration why the "Google Adsense click fraud" is thought of and why many people are getting into it.

Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many people website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.

How do you prevent being involved in this so called "click fraud" ?

Majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.

It can also help if you have a click monitoring software. You must try and get one of these as there is absolutely no major factor preventing you from having one, mainly because most of this software is free.

As usual, all the information you have received should be turned over to Google. This will only show Google that you too are fighting against click frauds and are in no way a part of it.

Study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing.

You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not make Google mistake another user as you. You can do through a htaccess file. This will avoid Google mistaking as clicking on your own ads and be kicked out because of it.

Also try to keep your Google Adsense adverts off, when you have pop-ups and pop-unders running amok on your blog / site.

Another reason you ought to remember is to not display your adverts on content sites that promote any kind of illegal activity


Just also make sure that they are in no way tampering with the legal rights of other people or business.

For example if you see such a message being displayed on that site (included in this are the content that is considered adult and gambling ones). If you think that you may be breaking this rule, remove your content or Adsense at once from that web page.

Be truthful and confess up to Google about times when you might have clicked on your own as, whether accidentally or intentionally.

Also tell Google, when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong.

Confessing is way better than Google learning about it eventually. It would mean eventual termination and no getting back what you have worked so hard for.

Another point which is a bit on the safe side is to not tell your family or any of your friends about Google Adsense on your blog or website. This is mainly because, the chances are they may start clicking on them to help you make some money without you knowing it. Besides, they might be hoping that you would do the same thing to their blog or site as well. In fact, they may be doing more harm to your blog or site, instead of trying to help.

Finally, if someone you know came to know of your Google Adsense ads, try and make sure that they don’t make a habit to click on it. Ofcourse, they can definitely check on some of the adverts, as long as they don’t make it a habit. In short, it is a very touchy subject.

It would be wise to brief your friends and acquaintances on the important things about Adsense and what not to do with them.

Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser’s information, user’s session info and pattern recognition. They also have systems available that detect fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.

Google offers suggestion on how to avoid click fraud. Using "negative keywords" can be used to keep your Adsense showing on products and services that are in no way related to yours. Adding tracking URLs to your links so you can track the traffic coming from Google.

In short, try not to be caught in the "Google click fraud".

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