Monday, 26 September 2011

A day in the life of a link building expert

A link building expert – what is she or who is he?

Most people are a bit taken aback when they hear that you do nothing but link building. So, this is for all those people who ask me what I did all day. I have to explain to them what a professional link building expert’s daily routine was. The below breakdown is for those people to get the bigger picture

5:00 am - pardon the language…….that was the alarm… I lie in bed contemplating the day ahead, meetings, the pending tasks and the deadlines that need to be met.

5.15 am - I take my coffee, mobile, scribbler pad and note book to the loo. Plan my day ahead and check for any messages that need replying to. Asia – why do they have to live in a different time zone? In a way, it’s good. My odd jobs have been attended to. My keyword is still in page #2 of Google – something needs to be done. Feel good, nonetheless, no more fags - those lungs feel clean.

5.30 am - Brush my teeth, shave and go for my quick run, phew! Wished they find something easier to reduce the waistline. Quickly calculate, thirty minutes wasted, that means 1r5 hours a month (multiplied by two) (half an hour in the evening as well) or 360 hours per year or $18,000. Ouch, that hurts. Come on guys find a new akai berry!

6.15 am - Shower – that feels good, news paper and television and some cereal and leave for office by 6.45 am

7.00 am – Office – trying to find a way out of the impending deadline – too many of them and so little help. We link building experts are an undernourished lot. Fantasize the lady in the lift as my secretary – she smiles knowingly – what was that keyword again.

7.30 am - Hit the computers running and check for tweeter messages…. When do these guys get the time? Drop a note to show that I am alive and well and move on to Facebook and Linkedin . Received 10 friend requests and a few “gifts”… Despite our undernourishment, we seem t o be a popular lot. Scribble something and move on.

7.45 am – check mail - must get a new spam blocker. 500 new messages in 4 addresses is way too much. Check all to delete. Identify those messages which hopefully are not spam and delete the rest. Balance total 150. Need further siphoning but time to move on. Where is the java?

8.00 am - First meeting, didn’t have the faintest idea of what he wanted – Wants his keyword out there on the first page and that’s that – they should send someone with something on top – who cares, company gets $1000 in its kitty

8.30 am - Next meeting - A likely professional – needs the services of a link building expert. Has the entire strategy lined up – afraid can’t talk my way out of this. But am going to enjoy the interaction. At least someone in your wavelength. Needs a new link building strategy implemented along with SEO services. A breeze. Collect files, keywords and set a date for the next meeting. One week? What does she think I am - a machine? Anyway, she smiles. That’s enough!

9.35 am - I need a bite – go down to get a hotdog and coffee and rushback – did I miss anything? Two missed calls.

10.00 am – 1.00 pm - Okay, time to get down to some real hard core link building business. Geez, wish it was automated. No wonder they say, link building is one of the most difficult of jobs…..duh! Articles, article directories, search engines, analyze title tags, image tags, link structure, directory structure, keyword density, prominence, and proximity, total words, total words in specific areas, alt tags, input tags, word repetitions, comment lines, domain name, directory name, filename, etc. The list is endless. Is this why they call me a link building expert No, it’s because they don’t want to do it.

1.30 pm – Need some java and find out what’s happening in the market or I’ll be out in the cold. Reciprocal links are out and that settles one issue. Gee, why can’t Google be a bit kinder?

2.00 pm – Time for some lunch with a friend. A Mexican sandwich and link talk. This linking is making my palates go berserk.

2.30 pm – back to desk – make analysis and reports for the meeting tomorrow. Their keywords seem to have hit page 2. That’s not bad, and in less than 90 days.

3.00pm – 4.00 pm – Another meeting. Trying to advise a new client why his site is unable to generate traffic. The biggest mistake is that he is not focusing on generating traffic, but instead, trying every new method out there that can supposedly increase traffic, to his site. If he spends some time on a few of the options, his site should do well.

4:00 pm – Shut down and drive back home. Nope, not staying for the “employee of the year” award. Missed calls – 3 (attended to)

4:30 pm – Need to do some laundry

5.00 pm – 6.00 pm – Some bit of extra time… time to catch some shut eye.

6.00 pm – Need to pick up a few groceries

6. 30 pm – Evening run

7.00 pm - 8:00 pm – Order supper and finish supper while watching Telly – or else the links would drive me crazy. Nice serial – no time for a movie.

8.00 pm – 9.30 pm - Need to do a bit of research for tomorrow’s meeting, make a few notes and work on client projects and do research on their verticals etc. Also go over the pending 150 messages in detail, which gets further reduced to 100. Fire off replies to each and put my two bits on tweeter – 3 messages and 15 followers…. Not bad, although not in the league of Ashton Kutcher. Should reach a million followers within the next 10 years hopefully!

9:45 pm – A cup of milk and a go over Eric Wards and Aaron Hall’s blog postings. On second thoughts, let me finish that book by Thomas Friedman – he puts me to sleep faster

10.00 pm – Time to hit hay – Click!

If the above schedule for a link building expert sounds too good to be true, then it probably is.

Tuesday, 20 September 2011

Paying For Links

The reciprocal link principle is simple – find websites with good rankings and plenty of traffic, and trade links with them. But when you’re just starting out, why should a big important site give a little upstart like you any kind of link at all?

There’s only one way to find out – ASK THEM. It helps if you have some kind of relationship with the site owner. But even if you don’t, you can sometimes use the time-honored principle of bribery to get a link from a well-ranked site.

Ask for a link. If you get turned down, say “Would you consider linking to me for $100?” You’d be surprised at how many webmasters will take you up on your offer!

This technique works best with privately owned sites that rank in the top 10 for targeted keywords in niche markets. There’s no point in trying to get a link from Kiplinger’s or Newsweek’s or Vogue’s web site. But if you’re selling weight loss products, and $50 will buy you a link from a small web site that’s ranked #1 for “low-carb dessert recipes,” you’re probably better off buying that link than buying $50 of PPC advertising. This also can’t hurt your own search engine ranking.

Make sure you have a simple written agreement about exactly what the link will say (you want your keywords in it) and the duration of the link – 6 months, a year, forever, etc.

Yes, you’ll have to wrap your brain around your site topic and the products you’re trying to sell. That’s what “targeting” requires – being selective. You have to know not only the kind of visitors you want, but the kind of visitors you DON’T want.

A similar technique involves finding all the sites that link to your competitors, and offering them a cash incentive to add your link to their site. You can find these sites by going to Google and typing in link:www.yourcompetitorslink.com.

Saturday, 10 September 2011

Effective SEO Comes Cheap

Search engine optimization or SEO is the hottest way to drive targeted traffic to your website. Maximizing the benefits of a well optimized website will yield lots of earnings for the marketer. However, optimizing your site might cost you thousands of dollars if you are not skilled in this area.

But to tell you the truth, you can essentially get information on low cost SEO anywhere in the Internet. But only several really show you how to work out an affordable search engine optimization endeavor. And those few that really inform include this article.

1. Link exchanges

One cheap SEO method that can get you best results is through link exchanges or linking to and from other web sites. Depending on the websites that you would like to exchange links with, this tool could even cost you nothing at all. Contact the author or owner of the web site you want to have a link exchange with. You will be surprised with the eventual spiking up of your page ranking using this means of getting your website optimized.

2. Write or acquire key word rich articles

Writing truly informative and keyword-rich articles is one surefire way to make your Internet business more visible than ever. It's either you write your own articles or you get them from article directories that allow you to post these articles on your website as long as you keep the resource box or the author's byline in tact. Just don't stuff your articles with keywords that even idiots would get bore of reading them. The readability and freshness of your articles will still be the basis of whether your writers will keep on coming back to your website or not.

3. Catchy Domain Name

What better will make your target visitors remember your website but with a very easy-to-recall domain name. Something sweet and short will prove to be very invaluable. Registering your domain name is not for free. But creativity is.

4. Organize your site navigation

Providing easy steps in navigating your site is one way to make your visitors become at ease with your site. This, in turn, will improve the flow of traffic to your website.

Low cost SEO is always evolving like any other approach in information technology. There are many methods that can very well land you on the top ten rankings of Google or on any other search engines. Some may cost a lot but there are methods that can give you the same results at a low price or you can even do on your own such as those mentioned above.

Thursday, 1 September 2011

Is The Internet A Capitalistic Medium ?

One thing I love about the Internet is it is nothing but capitalism — a completely free market, dynamic in every way. In fact, socialism is dead as a threat because of the Internet.

That said, one of craigslists' great weakness is its socialistic tendencies.

Craig has got a great background and is truly on of the Internet Pioneers… he was there before most of us even knew what the web was..

Taking into consideration all internet indices and other factors.. the internet has no age limits.. kids have the facility to watch porn.. besides, if you need any answer it is available. In other words, you can check the internet for any info that you want and if needed you can even copy and plagiarise. Now these are some factors that don’t come under capitalism but under socialism…

Not that it makes any difference, but there has to be some curbing of these issues. Not that porn or plagiarism matters, as it happens elsewhere as well, but with having free access and a free market means we have to cope with these things as well.

The fact it is free, doesn’t mean much

The fact it is dynamic is indicated by the contextual ads which keep changing..

BAsically, there is no control and that in one way is the best factor of the internet..

But even that has its limitations… (there are sufficient lawsuits to prove that, so I may be quite wrong as to the capitalism part, although it is definitely a bit more freer than other sources

Long live the internet

Monday, 15 August 2011

How To Find an Online Wealth System

There are a whole lot of online wealth systems available across the Internet. Out of these, a few are good and most of them are downright useless. However, the objective in front of us is to how to find an online wealth system.

The claims that you will become a millionaire overnight with an Internet based online wealth program is farm from reality. The fact that you will also achieve success overnight is also not true. However, the chances of you achieving results in your first month may be possible. But, one of the main factors will be on how much input you plan to put into your system and how good is the program.

However, if you do enough research you will begin to see that you do not need these programs to reach your dreams. Almost all the information required to start an online business can be found online for free. In fact, there are hundreds of very useful forums where members communicate with each other sharing ideas and strategies for success.

Few years back, I had been researching ways on how people were becoming rich through online marketing and home businesses. It was interesting to note that nearly 90% of the people don't get a regular check of any size. So, in reality, most of these online wealth systems were bogus and they make outrageous income claims and show you doctored proof to get you to buy into their program.

Knowing what a program offers is one of the important aspectsof its worth to you personally. Ofcourse, you may at times not understand what it tries to convey or it you may not even be able to gauge the exact info, but, this is research and what you are doing is trying to put the collective information in a focused format.

Online income can also come from a site / blog that receives steady traffic, where visitors constantly clicks on the ad banners or buys the products that are advertised.

Also mentioned below are a few of the good programs that people used and also which made money online;

Maverick Money Makers Club Review (MMC)
MMC is an internet marketing training forum that helps internet marketers make a living from home. The program teaches you the basics of affiliate marketing and tells you in detail on how to promote products other than yours. It also has a detailed video training on traffic generation methods, copywriting, blog/ website creation and registering domain names.

Summarizing, the main factor in generating online wealth is internet traffic and visitors. Ofcourse, the only way to find a successful online wealth system would be to continuously experiment and research and obtain information from those who are experienced and learn from their mistakes. This would give you a clearer picture of what you should and shouldn't do prior to joining a particular online wealth program.

Monday, 1 August 2011

How To Create an Automated Wealth System

Everyone dreams of making money on the Internet using an automated wealth system. In fact it has become so common, that every time you log on to the net, there is someone trying to sell you an automated wealth system as an answer to your dreams.

Now, what is an automated wealth system?

It is a relatively easy program that teaches you some of the basics about making money on the Internet by selling products and services that are owned and operated by other people.

Over the last few years there has been a huge growth in the numbers of people working from home. This has been caused by the increased use of the Internet and mobile phones facilitating the ability to work from wherever we like.

The entire concept of creating your automated wealth system revolves around a solid online business model. Once you decide how to start your online business, the next logical step would be to develop a website or a blog.

Blogs, unlike websites do not require much of programming knowledge. In fact, blogs can be launched as soon as the domain is registered and a template is selected.

If you think marketing your blog or website is bad or immoral then you better sort out those feelings as well. The important thing is that you have to form your own understanding, before you consider seriously beginning to start down this way. In other words, you need to have a definite aim.

These money making ideas using the internet can be used as guidelines which you can apply if are serious about using blogging as a method to make money online.

Using Google Adsense
After you have created your blog or website and have started receiving a regular steady stream of visitors, then it is time for you to monetize the blog or site using Google Adsense. Google Adsense allows the owners of blogs and sites to put Google sponsored advertisements on their blogs or websites. Adsense allows people to display up to three content-specific ad-units per page. Each time a visitor clicks these ads, you get paid. Earn at least $100 and Google sends you a check. If the blog or site is able to generate a huge number of clicks every day, then higher will be the income generated.

Sell Advertising Space
Another way for a blog or website to generate income is by selling advertising space on their sites to companies who reimburse them to place their ads on their sites. A blog or site with a higher PR (page rank) would be able to command a higher price.

Promoting your own product
Another method to make money online is by promoting your own product. Some people may have access to a service or product that is in highly demand by others. Naturally, when people start buying their products or services, you will automatically start earning money too.

Promoting other's products
Then there is the option of promoting other's products to make money online. The constant flow of traffic to a blog or site allows people to place adverts and banners on their blog or site. There are a variety of products and services available on the internet which can be promoted for a commission. All you got to do is to simply write a simple blog post saying what you think about the product or service and why you recommend it. Naturally, when people buy some of these products or services that have been recommended on their blogs or sites, the marketer will obviously make a commission.

When you are consistently able to make your visitors trust you and buy what you have recommended, then earning money from your blogging is a cake-walk.

Once you have understood the above basics and the correct combination, you will soon have your own automated wealth system, which will generate money with the least bit of effort.

Saturday, 16 July 2011

Why You Need Search Engine Optimization

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites.

E-commerce, on the other hand is a cut throat business.

You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is essential to grab a hold of that spot or make your ranking even better. As I aforementioned, each day is a new day for all e-commerce sites to make them selves rank higher using search engine optimization. It is imperative to make your site better and better everyday.

So just what is search engine optimization and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization? Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for many useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization and all of these will result to better traffic and more business for your site and company.